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Privacy policy

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Effective Date: June 4, 2026

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our mobile applications (Customer, Vendor, and Driver apps), or interact with our multi-vendor marketplace ecosystem.

Please read this policy carefully. By accessing or using the Afriexomart platform, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect several different types of information for various purposes to provide and improve our service to you.

A. Personal Data

While using our platform, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This may include:

  • First name and last name

  • Email address and communication preferences

  • Phone number (for account verification and delivery communication)

  • Billing and delivery addresses

  • Account credentials, including encrypted usernames and passwords

B. Merchant and Driver Specific Data

If you register as a Vendor or an independent Driver, we collect additional information necessary to facilitate business operations, verify your identity, and ensure regulatory compliance:

  • Business names, storefront details, corporate registrations, and tax identification details

  • Payout details, bank account numbers, routing numbers, and financial merchant IDs

  • Driver’s license data, vehicle registration, auto insurance verifications, and background check data (where required by law)

C. Transaction and Payment Data

We collect comprehensive details of transactions you carry out through the platform to provide order histories and receipts.

  • Payment processing is handled securely by third-party payment gateways (such as Stripe or specialized localized payment rails).

  • Afriexomart does not store full credit card numbers or sensitive CVV codes on our servers; we receive secure tokens and basic transaction receipts to verify payment status.

D. Location Data

To facilitate efficient marketplace logistics and accurate route matching, we collect precise geographic location data:

  • For Customers: We collect location data to calculate distance-based delivery fees, display nearby storefronts, and track active deliveries.

  • For Drivers and Store Self-Delivery Fleets: We track real-time geographic location while the app is active to coordinate order pickups and route live tracking straight to the customer's device.

2. Detailed Breakdown of How We Use Your Data

Afriexomart uses the collected data for various operational, technical, and business purposes:

  • Fulfillment Operations: To process your orders, manage your marketplace accounts, verify credentials, and ensure smooth multi-vendor interactions.

  • Logistics Dispatching: To share your delivery address and contact phone number with self-delivering merchants or platform couriers so they can locate your drop-off point.

  • Financial Tracking: To manage platform service fees, handle vendor payouts, prevent fraudulent charges, and issue eligible refunds according to our platform policies.

  • Customer Support & Communication: To send real-time order updates, security alerts, administrative notifications, and direct technical support responses.

  • System Optimization: To monitor platform usage metrics, diagnose software bugs, and continuously improve our algorithms, user interfaces, and search parameters.

3. Sharing and Disclosure of Your Information

We do not sell your personal data to third-party advertisers. We only share information when necessary to fulfill transactions or keep the platform running seamlessly:

  • With Marketplace Vendors: When a customer places an order, the relevant items and recipient name are shared with the merchant to pack the order. If the merchant utilizes our primary Store Self-Delivery model, your address and phone number are securely shared with their delivery staff to complete the fulfillment route.

  • With Third-Party Service Providers: We share necessary data with infrastructure partners, such as secure payment processors, cloud hosting networks, automated SMS/email notification systems, and map routing API providers.

  • For Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

4. Comprehensive Data Security and Retention

The security of your data is of paramount importance to us. We implement industry-standard administrative, technical, and physical security measures—such as tokenized payment integrations and encrypted database channels—to protect your personal information from unauthorized access, alteration, or disclosure.

  • Data Retention: We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, including satisfying any legal, accounting, or reporting requirements.

  • Technical Safeguards: All data transmissions containing sensitive personal info utilize Secure Socket Layer (SSL/TLS) encryption technology.

  • Disclaimer: However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute data security.

5. Your Data Protection Rights

Depending on your geographic location, you may have specific legal rights regarding your personal information. These generally include:

  • The Right to Access: The right to request copies of the personal data we hold about you.

  • The Right to Rectification: The right to request that we correct any information you believe is inaccurate or incomplete.

  • The Right to Erasure: The right to request that we delete your personal data under certain operational and legal conditions.

  • The Right to Data Portability: The right to request that we transfer the data we have collected to another organization, or directly to you.

To exercise any of these rights, or if you have questions regarding your data, you can contact our administration team directly through the support section of the Afriexomart platform.

6. Third-Party Links and Services

Our platform may contain links to third-party websites or services that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

7. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any modifications by posting the revised Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes.